UX stands for User Experience and is something that impacts many elements of content, marketing, design and more, so we’re going to give you some entry-level presentations on how UX professionals go about their jobs, what you need to know, and how you can get involved as part of your job.
Adam Babajee-Pycroft – Why remote user research is better than face to face
User research is amazing. It helps us make better things. The best way to do this is in a lab – that’s the gold standard, right? Actually, Adam thinks not. Adam Babajee-Pycroft runs UX agency Natural Interaction. He believes remote, moderated research is the future. and he’s going to tell you why.
Ross Pope – Design thinking: creative problem solving
A talk about the Design Thinking process and how it enables a people-centered approach, as well as how it requires more than just designers/UX designers to be successful. Ross currently heads up User Experience at SIFT, working closely with product design, user research, and solution testing.